September 29, 2015

[Press Release] Zoya MatteVelvet for Winter/Holiday 2015

Six new MATTEVELVET Nail Colors to slip into this WINTER/HOLIDAY season.

The best-selling, MATTEVELVET finish returns this holiday season with six new shades. Each nail polish perfectly opaque, matte color with that extra special ZOYA MATTEVELVET fleck finish everyone loves.

Aspen: a sparkling artic white with a micronized diamond pearl fleck.
Sue: a soft champagne gold with a multi-hued oyster shell pearl fleck.
Amal: a classic crimson red with a ruby red pearl fleck.
Iris: a deep amethyst with a fuchsia pearl fleck.
Yves: a deep sapphire that's midway in between indigo and royal blue with a blue pearl fleck.
Honor: a true emerald green with a tone on tone emerald pearl fleck.

NOTE: MATTEVELVET nail color by Zoya is not intended to be worn with a base coat, glossy top coat or speed dryer. Due to the unique matte formulation, color is not as long-wearing as traditional nail color. A completely clean, dry surface yields the best results for matte nail color wear. To extend wear, apply one coat of the Zoya Matte Velvet Topcoat over your favorite matte shades after polish is completely dry.


Zoya MATTEVELVET Colors, 0.5 oz. -  $10 (US) ea.
Zoya MATTEVELVET Color Sampler, 6 – 0.5 oz. bottles -  $60 (US)

Available in top salons, spas and on

* **BIG5FREE, TOXIN FREE: Zoya Nail Polish Formula contains no formaldehyde, formaldehyde resin, dibutyl phthalate, toluene or camphor.


I'm very excited to see new shades in this finish! I think it's one of Zoya's most innovative finishes, and my previous MatteVelvet shades are among my favorites. They look extra pretty top coated too!

Which are you most excited for? I can't believe there are no promo images for the blue, Yves!

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